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ecommendation to purchase a specific security.
Sell - Also known as strong sell, it's a recommendation to sell a security or to liquidate an asset.
Hold - In general terms, a company with a hold recommendation is expected


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to perform at the same pace as comparable companies or in-line with the market.
Underperform - A recommendation that means a stock is expected


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to do slightly worse than the market return. Underperform can also be lumped in with "moderate sell," "weak hold" and "under-weight."

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Outperform - Also known as "moderate buy," "accumulate" and "over-weight." Outperform is an analyst recommendation meaning a stock is expected to do slightly better than the market return.

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Stock Ratings: The Good, The Bad And The Ugly By Rick Wayman
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Investors have a love-hate relationship with stock ratings. On the one hand, stock ratings are loved beca


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ulative sales tool. This article will look at the good, the bad and the ugly sides of stock ratings.

The Good: Soundbites Wanted



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Today's media, and investors, demand information in soundbites because our collective attention span is measured in nanoseconds. "Buy",

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EFINITION of 'Sell'
The process of liquidating an asset in exchange for cash. The term "sell" generally refers to the act of exiting a lon



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position in an asset or security. In investment research, "sell" refers to an analyst's recommendation to close out a long position in a stock because of the risk of a price decline.

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BREAKING DOWN 'Sell'ince the act of selling an investment crystallizes a profit or a loss, depending on the initial purchasRead more: Sell Definition | Investopedia http://www.investopedia.com/terms/s/...#ixzz48aX7TLlt
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BREAKING DOWN 'Sell'
Since the act of selling an investment crystallizes a profit or a loss, depending on the initial purchase



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rice, it may have tax implications for the investor.

Selling is often disdained by long-term "buy and hold" investors in the belief that market averages usually have positive performance o

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r a prolonged period of time. But selling may actually be a prudent course of action in many situations, especially when it needs to be done to rebalance an investment portfolio.

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far as investment research is concerned, the relative dearth of "Sell" ratings by sell-side analysts at broker-dealers is often cited as an example of their lack of objectivity in research.

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